According to a report in the German edition of the Financial Times, Apple is working on a search engine to complement their browser and hardware devices like the iPhone. For me it’s the logical next step on the highway from everybody’s darling to Microsoft II. (Don’t get me wrong, I don’t think Microsoft is bad, but their rep is) With their consistent strategy of closed systems a search engine is a money maker obviously missing in their portfolio. I bet the thing comes with awesome features such as:
- only 1 result if you search for Microsoft:
- you can advertise for US-$ 0.99 or € 0.99 because it’s almost the same, right?
- and obviously, the search results cannot be transfered to any PC…
Can’t wait!
